Without question, some of the most critical moments of your tennis-coaching career occur in the moments, hours and sometimes days following a big match. Win or lose, the athlete wants the feedback, support and knowledge that will take him or her to the next level. You must be sensitive to the athlete’s needs. In other words, you have to be gentle when you need to be, tough if necessary, ready to answer questions, ready to practice, prepared to work with a trainer and sometimes just ready to listen and not talk.